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Social Presence

It is no question that a strong social presence will boost your overall brand awareness and your overall better your online environments too.

You can get started by setting up your online accounts, we recommend starting off with LinkedIn, instagram and trustpilot.

Essentially, on LinkedIn, you can get in touch with real people and real business. This will help broaden your connections and boost your sense of community. LinkedIn plays a key role within the world of communications and setting up your brand on this platforms will boost your online communication potential.

On Instagram, you can start by building your online community. Instagram is one of the biggest visually based platforms in the world to date and it plays an active role in building businesses and their overall social presence. It can help you improve your communication research as well as communication styles and it will give real people a sense of what your business is about as well as how it operates.

Having a strong brand credibility is just as crucial and it plays a key role within your overall social presence. This is where trustpilot comes in! This platform will enable you to grow your credibility through honest reviews and experiences by some of your clients.

Having strong social relationships is important as it plays into the aspect of having great communication level as a brand and ultimately resulting in more audience attention.

What does having a strong social presence mean?

Well, this is when you will notice more customers, more visits on your social networks, and increased retention rate, attentional social presence, cooperative learning and many more factors that are tied into the impact a strong social presence could have on your brand.

Within the world of digital marketing, having a strong social presence is one of the best features we should make the most use out of as it will help you and your brand evolve as well as beat your competitors by showing your brand's authenticity!

People will start to recognise your brand through seeing your content frequently and this will enable people to notice who you are just by seeing your common house colours and style. This will have a great impact on your social presence and thus also building brand credibility in the process.

Having a unique common house style and colours will set you out from the rest of the crowd and that's when you should show your brand's originality and authenticity the most, its almost like a spotlight effect!

Your content originality, colour, meaning and frequency can also boost your social presence as you will constantly be updating your viewers and potential customers with your services and the behind the scenes, people find this interesting and helpful, so it is definitely something worth doing!


To finish off this blog here's a statement by Educase:

  • Social presence remains the key to a successful learning experience, and understanding social presence, with its critical connection to learning and community building, allows us to better support faculty and businesses as well as students.


Make sure to check out our socials!

Instagram: shineonlineuk

Facebook: shineonlineuk

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